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Info:

Let´s be Epic.

Client: PHD & Hewlett Packard. [2015].

Tags: Experiencies.

 

Under the concept, “Break the rules with HP”, an epic challenge was launched. The idea? To become, for a few minutes, the star in an action film. We designed a “technological scape room” where you can have a complete cinematographic experience. All the participants had the chance to star in a real sequence with gunshots, fights, explosions and even leaping from a flying helicopter.

The action was filmed in real time using virtual backdrops, and shared instantly to the participants’ social networks.

Scope was selected by PHD to carry out the event’s design and logistics. The experience took place at Dcode Festival and, on the back of its success there, at La Gavia shopping centre. More than a thousand people passed through the 70 m2 space.